Someone asked me earlier this month about how SEO copywriting differs from ordinary copywriting. We ended up talking about how sometimes the SEO copywriter ends up working on much less promising material than our advertising cousins.
The following post attempts to make sense of of what we covered in that discussion. I’ve been tweaking it on and off for several weeks, but I’ve never been totally happy with its clarity.
Today is the last day of the month, so to hell with it. I’m going to press the button and publish.
Let me know what you think.
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